Instagram deep links

A ZRO Instagram deep link opens profiles, posts, reels in the Instagram app, on iPhone and Android, even when the tap starts inside another app’s browser.

What an Instagram deep link opens

  • Profiles
  • Posts
  • Reels
  • Stories (opens the creator’s profile)
  • Hashtags

Pages that have no direct app link, such as Highlights, Explore and direct messages, open on the website.

What happens on each device

iPhone
On an iPhone, ZRO opens profiles, posts, reels and hashtags in the Instagram app. For a post it converts the shortcode in the address into the numeric media id the app expects.
Android
ZRO opens the Instagram app by its package name, com.instagram.android. If the app is not installed, the visitor gets the website.
Computer
There is no app to open, so the visitor gets the Instagram website. The tap is still counted.

The Instagram deep link ZRO builds

This is generated from a sample Instagram address by the same code that handles real taps.

Address you paste

https://www.instagram.com/example_creator/

iPhone app link

instagram://user?username=example_creator

Android intent

intent://www.instagram.com/example_creator/#Intent;scheme=https;package=com.instagram.android;action=android.intent.action.VIEW;S.browser_fallback_url=https%3A%2F%2Fwww.instagram.com%2Fexample_creator%2F;end

Instagram deep link questions

How do I make an Instagram deep link?

Paste any Instagram link into ZRO and share the short link it gives you. When someone taps it on an iPhone or an Android phone, it opens in the Instagram app. On a computer it opens the website.

Does an Instagram deep link work from inside Instagram, TikTok or Facebook?

Yes. ZRO recognises the in-app browser and steps out of it. On an iPhone it opens the Instagram app first and falls back to Safari. On Android it opens the app through its package.

What happens if Instagram is not installed?

The visitor lands on the Instagram website instead of an error. ZRO records the tap, so you can see how many people could not open the app.

What can an Instagram deep link open?

Profiles, Posts, Reels, Stories (opens the creator’s profile), Hashtags. Pages that have no direct app link, such as Highlights, Explore and direct messages, open on the website.

Can I see how many people opened the Instagram app?

Yes. Your dashboard shows Yield, the share of taps on phones that ended with the app open, along with where each tap came from and which outcome it had.

Other apps

Make an Instagram deep link in a minute.

Free for 10 links and 7 days of history. No card needed.